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Analytics and reporting that show what is really working
We set up GA4, Search Console and conversion tracking correctly, then build clear dashboards so you can see which channels bring leads and sales.
- White-hat methods
- Clear monthly reporting
- UK-based strategy
What we focus on
Illustrative focus areas. Your plan is based on your own audit.
You cannot grow what you cannot measure
Many websites track page views but miss phone calls, form fills and sales. Without accurate data it is impossible to know which marketing works. We fix your tracking and turn the data into reports that make decisions easier.
You may need Analytics and Reporting if…
- You are not sure GA4 is set up correctly
- Form fills and calls are not tracked as conversions
- Reports are full of numbers but no insight
- You cannot tell which channel brings the best leads
- Your agency reports traffic but not results
Everything covered in our Analytics & Reporting service
GA4 setup and audit
Properties, data streams, filters and settings configured correctly.
Conversion tracking
Forms, calls, bookings, purchases and key clicks tracked as events.
Search Console
Verified, connected and monitored for indexing and performance issues.
Looker Studio dashboards
Live dashboards combining analytics, search, ads and CRM data.
Tag Manager
Clean tag setup with consent mode support and no duplicate tags.
Monthly reporting
Plain-English reports with insight, actions and next steps.
How we deliver Analytics & Reporting
Tracking audit
We check what is tracked today and what is missing or broken.
Measurement plan
Goals, events and KPIs agreed with you.
Implement
Tags, events and dashboards configured and tested.
Report
Regular reporting and reviews to guide decisions.
What we track and report on
You always know what we did, what changed and what comes next. Reports are written in plain English and tied to your business goals.
Deliverables you receive
- Tracking audit
- Measurement plan
- GA4 and Tag Manager setup
- Looker Studio dashboard
- Monthly insight report
Analytics & Reporting plans
Every plan is scoped and quoted after a free consultation, so you only pay for what your site needs.
Starter
For small and local businesses building a solid base.
- Initial audit and roadmap
- Core fixes on priority pages
- Monthly progress report
- Email support
Growth
For businesses competing for more keywords and leads.
- Everything in Starter
- Ongoing monthly delivery
- Conversion tracking
- Monthly strategy call
Scale
For ecommerce, multi-location and ambitious brands.
- Everything in Growth
- Larger monthly scope
- Dedicated strategist
- Quarterly roadmap review
Analytics & Reporting FAQs
Do you work with Google Tag Manager?
Yes. We use Tag Manager for most implementations because it keeps tracking organised and easy to update.
Can you track phone calls?
Yes. We can track clicks on phone numbers and integrate call-tracking platforms if you use one.
Is consent mode supported?
Yes. We set up tracking to respect cookie consent choices in line with UK requirements.
Can my dashboard include ads and CRM data?
Yes. Looker Studio can combine GA4, Search Console, Google Ads, Meta Ads and many CRM platforms.
Do I own the accounts?
Always. Analytics, Search Console and dashboards stay in your ownership.
Services that work well together
Conversion Rate Optimisation
Turn more of your existing traffic into enquiries, bookings and sales.
Google Ads Management
Search, Shopping and Performance Max campaigns managed for return, not clicks.
SEO Audit & Analysis
A full health check of your rankings, content and links, with a prioritised fix list.
Ready to grow your organic traffic?
Start with a free, no-obligation audit. We will show you exactly what is holding your site back and what to fix first.